The Vanilla Band

Type: University South Africa
Semester: 5 (2015)
Skills: Concept, 3D, Print, InDesign, Illustrator, Web, HTML, CSS, JavaScript

our last project in South Africa, a local band called the vanilla approached us wanting a design for their b(r)and. They already had a logo and a Facebook page. Since I liked the concept of their old logo I decided to redesign it (make it better) instead of completely changing it. It is now more creamy and vanilla like than before.

Some keywords describing the band where: beach, summer, fun, sun, youth, happy, ice, good times, friendship, flow and so on. I came up with the best way to join these vibes into the brand by having nice beach colors (while reducing their original color palette) with a great creamy logo and  awesome mood pictures (which would eventually be replaced by nice photos of band concerts and fans as soon as available). Have a look.

The Target Group:

beach summer fun sunset youth happy ice cream vanilla sun goodvibes dance goodtimes awesome friendship love forever young power crazy jump move flow

The Vanilla identity – Task

The Logo

The Vanilla old logo

The Vanilla new logo brand after

New, better Colors

The Vanilla logo before after

Website

Visit the Website

The Vanilla Website

TJB-TheVanilla_Identity7

The Vanilla Fanshirt

The Vanilla Album Shirt

Stickers

The Vanilla Moodstickers

Business Cards

The Vanilla Business Cards

The Vanilla Business Cards

Facebook
Facebook:

Awesome Facebook Design with Banner for The Vanilla

Booklet & CD

The Vanilla CD Booklet

The Vanilla CD

Kit Box

The Vanilla Van – Kitbox Concept:

The Vanilla Van Preparations The Vanilla Van Preparations

Posters

Kirstenbosch The Vanilla Posters

The Vanilla Kirstenbosch Summer Concerts Poster idea 2

New Album Little Thoughts:

New Album Little Thoughts

Awesome Album Poster – Little Thoughts

Awesome Album Poster – Little Thoughts

Thanks

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